Who we are

We are the human insight deliverers. The trusted partnership witnesses. The big data believers. The why-nots in a world of cannots.

Opia is a market research agency established by a group of research enthusiasts, tech geeks and ultimate problem solvers. This group of experts was pulled together to offer flexible and tailor-made market research services. We inspire our clients to look outside the box as well as offer creative solutions to challenging problems.

The nature of our business has taught us not only to help our customers solve their problems, but also identify the source of
a question or challenge. All in all, we strive to provide the best possible way of doing things in order to enhance your consumer experience and revenue growth.

At Opia, our high-energy compound, the secret ingredient that fuels our perpetual motion, is our passion for market research. We are here to help you transform challenges into opportunities and become stronger by breaking through the obstacles. We are here to experience every little part of the journey with you, without losing ourselves along the way. Your brand success is our mission and success is in the DNA of each member of our team. While inclusion is essential to our corporate culture, diversity makes us stronger, more creative, and more innovative. Continuously high employee satisfaction and client satisfaction level prove we’re moving in the right direction.

Opia employees who consider belly laugh to be part of their daily work routine

94%

Opia employees braking up the day with some physical activity

31%

Opia employees who have ever taken a picture of the sunset

77%

Opia employees who have ever participated in a market research as a respondent

100%

What we do

We use human insights to unlock your brand potential. We join the dots to see the big picture. Looking beneath the surface is our superpower.

Human insights offer a valuable understanding of your customers. It helps us to connect the dots between what they think, feel, say and do. We believe that bad experiences are only bad if you fail to learn from them. We are here to help you turn your mistakes and failures into valuable experience, come out stronger than ever before and unlock your full brand potential.

Why Opia?

Here are some of the key benefits which will make you want to work with us.

Enjoy our full-service approach

We will guide you through the exciting research journey. This includes everything from defining the problems and challenges your brand is facing, to researching design, and collecting data. After collecting data, we will also present an analysis and analytical report full of our powerful, data driven, inspiring insights and comprehensive recommendations. We give all of these things to you with the goal of making your business the best it can be.

Get quick access to your desired target group

We at Opia can deliver your questions to the best possible survey participants to serve your business’s needs. So, whether you are a pet food manufacturer looking for cats or dogs owners, an insurance company interested in the opinions of the insurance customers loyal to your competitors, or a soy milk producer in need of testing your new soy milk packaging among soy milk consumers, we can help. Having answers from real consumers can give you the much-need information you need to improve your business.

Take advantage of our experience, competence & mastery

As a full-service market research agency, we have a broad range of industries we specialize in. Because of this, we can ensure the best structured approach for your company. This will provide maximum, practical, and actionable results. We have insights from hundreds of thousands of B2C and B2B surveys. All in all, throughout our years of service, we have learned what works and what doesn’t. Clients never need to second-guess the results when they work with us.

Engage with our skillful project team through one point of contact

Our clients always benefit from both the wealth of experience and knowledge of the entire team combined with the efficiency and convenience of one point of contact. This can be especially helpful when it comes to multi-country studies. Regardless of your level of involvement, our project manager will help make the research process seamless.

93%

of our customers would recommend Opia as a service provider to their colleagues and partners

“Opia has been our trusted partner in market research for several years – they always see beyond the surface, look for solutions from within and get the right answers to the most trickiest questions. These guys know how to do it right and they help us to ensure our business thrives year after year. Thanks to Opia’s actionable insights, we managed to increase our revenue as high as 250%. Thanks to their focus and determination in going the extra mile and managing all of the complexities of our studies, we constantly meet our goals.”

Frederik Noah Claesen

CEO & Partner, Knowtify

TESTIMONIALS

„Our clients appreciate us going above and beyond for them and that’s the kind of feedback that makes us proud. It’s not only exciting but also inspiring for us to see our clients becoming major business leaders, launching great products and changing the world for the better. At Opia, we are all one big family with its culture, traditions, habits, practices, and values, driven by a great passion for market research.”